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meet your personal strategist and friend

Miranda Hayek

is a Purpose & Wellness Strategist who specializes in human optimization and high-performance lifestyle design. She moves beyond surface-level coaching by integrating the hard sciences of Kinesiology and Plant Science with creative Marketing strategy.

With a background in biomechanics, she helps her clients treat their physical health as the primary engine for their business, ensuring their nervous systems are regulated for high-stakes decision-making. She applies an "ecosystem model" derived from plant science to business growth—emphasizing that sustainable scaling requires the right internal environment and structural foundations.

As a branding expert, she works with high-achievers to rebrand their internal narratives and professional identities, ensuring their public-facing business goals are in total alignment with their biological capacity and personal mission. She is the strategist for the professional who refuses to choose between elite performance and personal peace.

Offerings

The Strategic Timeline: 38 Years of Human Optimization

A Legacy of Scaling Human PotentialI didn't become a strategist overnight. I spent three decades studying the mechanics of how we move, how we communicate, and how we grow.

Phase 1: The Biological Foundation (20 Years)

Role: Kinesiologist & Wellness Program Developer I began my career in the high-stakes world of adaptive populations, designing physiological programs for those facing the most complex physical challenges. My work wasn't just about movement; it was about resilience. During this time, I developed programs that are still utilized globally today. This era taught me the most fundamental rule of success: The system only scales if the biology is supported.

Phase 2: The Strategic Architecture (18 Years)

Role: Founder of Blossom Blue Studios | M.A. in Marketing In 2008, I pivoted to entrepreneurship, bridging my scientific background with a Master’s in Marketing. For nearly two decades, I’ve served as a business and brand strategist for national brands and high-achievers.

Clients sought me out for my distinct editorial style and my ability to capture storytelling through motion—a direct application of my Kinesiology roots. Because I deeply understand the human body and mind, I am able to guide individuals from exactly where they are, using what they have, to create an environment where they feel comfortable, natural, and seen.

I use the "Editor’s Eye" to help clients strip away the external noise and re-frame their perceived weaknesses as their greatest strategic strengths. I wasn't just taking photos; I was coaching vision and applying human mechanics to brand strategy.

Phase 3: The Ecosystem Integration (Current)

Role: Purpose & Wellness Strategist | Plant Science at Cornell  My "Third Chapter" is the integration of it all. By adding Plant Science to my toolkit, I’ve returned to the most efficient model of growth there is: Nature. I now sit with women who have achieved "success" but lost their "ecosystem."

I use my 30 years of experience to help them re-stabilize their Biology (Kinesiology) and clarify their Mission (Marketing). But the vital third piece is Environment (Plant Science). I work with clients to utilize plants and nature-based systems to achieve sustainable health and nervous system regulation. Too often, visionary careers are cut short by health crises; I teach you how to nurture your internal and external environment so that your vitality lasts as long as your ambition.

PODCASTS

In these featured guest appearances, I share insights on how to align a professional brand with personal vitality—proving that when we optimize the human behind the mission, the mission becomes unstoppable

Photographing the First Year 06: The Poppy Therapy Podcast

In this episode, Miranda discusses Legacy Architecture and the importance of building systems that reduce overwhelm during high-pressure transitions. Using early parenthood as a case study, she shares how her "Editor’s Eye" helps individuals preserve connection while managing the "messy beauty" of growth. It is a masterclass in tending to your internal environment while building a sustainable external story.

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Finding Strength in Adversity: The Portrait System Podcast

In this episode, Miranda breaks down her journey from a 2008 layoff to building a multi-department creative agency. She shares how she leveraged her background in human mechanics and business strategy to build a "ground-up" ecosystem that honors both commercial goals and fine art. It is a look at the grit and strategic architecture required to turn a major life transition into a successful "Second Chapter.

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Creating A Sustainable Business: Studio Ninja Episode 093

Miranda explores the mechanics of building a business that lasts. By discussing the integration of video and new media, she highlights the importance of evolving your business model to match the changing landscape. This conversation showcases her "Editor’s Eye" for identifying growth opportunities and her commitment to creating sustainable professional ecosystems that don't rely on burnout to scale.

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Keeping Things Easy: nPhoto Podcast 37

Miranda shares her philosophy that "simple scales." Drawing on her expertise in market-tested systems, she breaks down how to strip away complexity to create high-impact, unconventional workflows. This conversation highlights her ability to remove the friction from a business model—ensuring the path from vision to execution is as organic as possible.

Listen Now!

Why We Work Together: A Partnership in Growth

A Life Well-Tended: The Story Behind the Strategy

I have always been fascinated by how things grow—whether it’s a body, a brand, or a garden. But as I entered my own 'third chapter,' I felt a pull toward something more foundational. I returned to the study of Plant Science at Cornell, finding in nature the perfect metaphor for our own lives: we all require the right environment, deep roots, and intentional pruning to truly bloom.

Today, I’ve set aside the noise of social media trends to do the work that matters most to me: sitting with women like you.

I’ve realized that my degrees aren't just titles—they are tools. As a solution-focused partner, my goal isn't to give you a complex to-do list. I’m here to be a calm, insightful editor for your life. Together, we look at the 'soil' of your current circumstances, clear away the weeds of overwhelm, and simplify your path forward with grace, science, and a very good cup of tea.

 

View My Journey: The Highs & Lows of My First 50 Years

Let's Get Started...

If you're ready to stop "doing all the tasks" and start doing the work that matters, I’m here to help. Let's sit down (virtually or in person) and find the clarity you’ve been looking for

CONTACT

Transformational!

Working with Miranda was nothing short of transformational. As a psychiatric nurse practitioner launching my private practice, I knew I needed more than just a website—I needed a brand, a voice, and a presence that truly reflected who I am and the care I offer. Miranda delivered all of that and more. ~Kathleen M.

FULL REVIEW

Just The Tools I needed....

Miranda VALUED my time and saw how precious every little moment is and gave me clarity, direction, structure, no fluff and no basics. One coaching call with her has given me the tools I need and have desperately needed for my personal growth in my business to be that much quicker to my business goals. She is full of wisdom and is well seasoned at what she does. ~Patty K.

FULL REVIEW

Does Not Disappoint!

I had a call with Miranda today and she did not disappoint! She is a wealth of knowledge and professionalism. Before my call with her I felt overwhelmed and unsure of what to work on in my business to get me closer to my goal. Miranda listened to my my problem and broke it down into bite sized pieces and showed me what to work on first. ~Adrienne N.

FULL REVIEW

Strategic vision requires high-level execution. For clients requiring full-service brand photography, cinematic video, or comprehensive website design, my creative agency, Blossom Blue Studios, remains our dedicated implementation wing. We provide the visual architecture to match your strategic mission.

Visit Blossom Blue Studios
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